“Design is not just about making things look pretty or following the latest trends; it’s a strategy for an organization’s success. We started Impel Creative with this singular goal that still guides our business and our creative executions.”
It’s the little things.
Dotting the landscape with detail-oriented design is an Impel Creative specialty. Our Cleveland-based full service design firm works with national clients and local start-ups, and does so with an approach to design that assures the message will not get lost.
And the big things.
Budgets. Deadlines. Beautiful execution. With Impel, they’re not a lost art. We believe quality design can live alongside business realities. We offer high-level creative talent and big agency know-how coupled with personal attention and quick turnaround. Combined, these talents allow us to give clients the firepower of a large firm without all of the complexity.
Doug Crouch | Creative Partner
Throughout Doug’s 20+ year career he’s mastered the art of balancing the visual and verbal with the practical needs of a client’s business. He has worked alongside product engineers to understand the science behind a marketing message, doctors to make a healthcare program or procedure more understandable, and marketing groups to launch new products. In addition to art direction and design, he works with the entire Impel team to assure that all creative solutions are also strategically sound. When he’s not designing, he’s fly-tying and fly-fishing somewhere in Ohio, Michigan or Pennsylvania and coaching his two sons in hockey.
Jennifer Crawford | Creative Partner
Jennifer’s diverse skill-set in graphic design, typography and old-school illustration make her Impel’s multitasker extraordinaire. Whether she’s creating a unique logo or picking the perfect color palette for a website, she has a gift for making each design look fresh and stand out from the rest. Jennifer works directly with Impel’s clients to learn more about their goals and ideas – then delivers the solutions needed to hit the mark both visually and strategically. She has been known, at times, to use her multitasking skills at home on her husband and three kids or when navigating her Pinterest boards on crafting and martini recipes.
Impel Creative partners with some of the best talent in the region including web design, development, motion graphics, photography and writing. Connecting the dots to give your project the exact expertise it needs.